if you arrived at the Site via a link from another website, the referring URL (collectively "Traffic Data"). Traffic Data is anonymous information that does not personally identify you but is helpful for marketing purposes or for improving your experience on the Site. We collect Traffic Data through the use of "Cookie" technology and "Web Beacons". "Cookies" are data files sent to and stored on the computer you use to view a web site. "Cookies" can be used to monitor use of our Site, to customize content specific to your interests, to ensure that you do not see the same advertisement repeatedly and to store your user name and password so you do not have to re-enter it each time you visit the Site. "Web Beacons" are small graphic image files on a web page which can be utilized by a web site to determine information about a user. "Web Beacons" are not used to track information outside of our Site and are not used to track personal information. The information collected by Web Beacons allows us to, among other things, statistically monitor the number of users of our Site, and the websites of our selected partners.

Uses of Information Collected We use Contact Data to send you information about our company or our products or services, or promotional material from some of our partners, or to contact you when necessary. For example, if you reside outside the United States, we may provide your Contact Data to one of our partners assigned to your geographic territory. We use your Financial Data to verify your qualifications for certain products or services and to bill you for products and services. We use your Demographic Data to customize and tailor your experience on the Site, displaying content that we think you might be interested in according to your preferences.

Children We are committed to protecting the privacy of children. Therefore, we prohibit registration by children under the age of 13 for all interactive portions of the Site including forums, chats and message boards. We will not knowingly collect personally identifiable information from children under 13. We strongly urge all parents to participate in their children's exploration of the Internet and any online services, and to teach their children about protecting their personal information while online. Furthermore, we may, at our discretion, require users under 18 to obtain the consent of a parent or guardian to view certain content, and we may limit access to certain content to users above a specified age. You agree to abide by any such restrictions, and not to help anyone avoid these restrictions.

Sharing of Personal Information We may share Personal Information you provide in combination with Personal Information from other users with advertisers and other third parties only on an aggregate basis ("Aggregate Data"). Aggregate Data does not contain any information which can be used to contact or identify you.

User Choice Regarding Collection, Use and Distribution of Personal Information You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Site; however you will not be able to access and use those portions of the Site that require your Personal Information. If you do not wish to receive information and promotional material from us or from some of our partners, you may select the appropriate "opt-out" option each time we ask you for Personal Information.

Confidentiality and Security of Personal Information Except as otherwise provided in this Privacy Policy, we will keep your Personal Information private and will not share it with third parties, unless such disclosure is necessary to:

comply with a valid legal inquiry or process such as a search warrant, subpoena, statute or court order;

protect a physical or property threat to you, to others or to the Site;

respond to a breach or attempted breach of the security of our Site;

defend or assert our legal rights; or

enforce our Terms of Use. We may also transfer Personal Information in connection with a corporate merger, consolidation, the sale of related assets or corporate division or other fundamental corporate change. In the event we are legally compelled to disclose your Personal Information to a third party, we will
attempt to notify you unless doing so would violate the law or a court order. Your Personal Information is stored on secure servers that are not accessible by third parties. We provide you with the capability to transmit your Personal Information via secured and encrypted channels if you use a similarly equipped web browser.

User Ability to Access, Update and Correct Personal Information In order to ensure that all of your Personal Information is correct and up-to-date, at any time while logged in you may visit your personal profile at the Site. Through your personal profile you may:

review and update your Personal Information that we have already collected;

choose whether or not you wish us to send you information about our company, or promotional material from some of our partners; or

choose whether or not you wish us to share some of your Personal Information with third parties. If you would like to review any Personal Information we have retained about you in our database, please send us an e-mail request for this information at privacyrequest@dnamarketinginc.com. To help us address your request, please specify which information you wish to review. Once you have reviewed this information, at your request we will correct Personal Information about you that you state is incorrect. To request such a correction, please send an e-mail to privacyrequest@dnamarketinginc.com. Please be aware, however, that it is not always technologically possible to completely remove or modify information in our databases and servers although we will always make reasonable efforts to do so upon your request.

Lost or Stolen Information You are responsible for maintaining the confidentiality of your Personal Information including, but not limited to, details of your credit card(s), user name and password. You shall be responsible for all uses of your registration, whether or not authorized by you. You must immediately notify us if your credit card, user name or password is lost, stolen or used without your permission. In such an event, we will cancel that credit card number, user name or password and update our records accordingly.

Other Limits to Your Privacy The Site contains links to other web sites. We are not responsible for the privacy practices or the content of such web sites. Once you link to another web site from our Site, you are subject to the terms and conditions of that site, including but not limited to that site's privacy policy and terms of use. We may also make chat rooms, forums, message boards, and news groups available to you. Although we strive to protect our users' privacy, we cannot guarantee the security of the information you post. The information you disclose in these areas becomes public information. We have no control over its use and you should exercise caution when deciding to disclose your Personal Information. You disclose this information at your own risk.

Disclaimer of Warranties WE PROVIDE THE INFORMATION ON THE SITE ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED. WITHOUT LIMITATION OF THE FOREGOING, WE SPECIFICALLY DISCLAIM ANY AND ALL WARRANTIES, INCLUDING, BUT NOT LIMITED TO: (I) ANY WARRANTIES CONCERNING THE AVAILABILITY, ACCURACY, APPROPRIATENESS, RELIABILITY, TIMELINESS OR USEFULNESS OF THE CONTENT OF THE SITE; AND (II) ANY WARRANTIES OF TITLE, NON-INFRINGEMENT, MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE, OR WARRANTIES ARISING FROM A COURSE OF DEALING, USAGE OR TRADE PRACTICE.

Limitation of Liability UNDER NO CIRCUMSTANCES, INCLUDING, BUT NOT LIMITED TO, NEGLIGENCE, SHALL WE BE LIABLE TO ANY PARTY FOR: (I) ANY DIRECT, INDIRECT, SPECIAL, PUNITIVE, INCIDENTAL, EXEMPLARY, CONSEQUENTIAL (INCLUDING, BUT NOT LIMITED TO, DAMAGES FOR BUSINESS INTERRUPTION, LOSS OF BUSINESS PROFITS, LOSS OF PROGRAMS OR LOSS OF INFORMATION), OR ANY OTHER DAMAGES ARISING IN ANY WAY OUT OF THE AVAILABILITY, USE, RELIANCE ON, OR INABILITY TO USE THE MATERIALS IN THIS SITE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES; OR (II) ANY CLAIM ATTRIBUTABLE TO ERRORS, OMISSIONS, OR OTHER INACCURACIES IN, OR DESTRUCTIVE PROPERTIES OF THE SITE. IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU HEREIN, FOR ANY CLAIM OR ACTION ARISING FROM USE OF THE WEB SITE (WHETHER IN CONTRACT, TORT OR OTHERWISE) EXCEED THE AMOUNT PAID BY YOU, IF ANY, FOR ACCESSING THIS SITE. BECAUSE SOME STATES OR JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR THE LIMITATION OF LIABILITY FOR CONSEQUENTIAL OR INCIDENTAL DAMAGES, IN SUCH STATES OR JURISDICTIONS, OUR LIABILITY SHALL BE LIMITED TO THE FULLEST EXTENT PERMITTED BY LAW.

Updates and Changes to Privacy Policy We reserve the right, at any time and without notice, to add to, change, update or modify this Privacy Policy, simply by posting such change, update or modification on the Site. Any such change, update or modification will be effective immediately upon posting on the Site.